Pricing

Pay for only what you need

A flat monthly plan for your team and tools, plus transparent at-cost usage for the messages you actually send.

Starter

$29/month

Get every conversation into one shared place.

For small teams starting with omnichannel customer messaging.

Start free
  • Up to 3 users
  • Shared team inbox
  • WhatsApp, Messenger, Instagram & Live Chat
  • Email, SMS & Telegram channels
  • WhatsApp Commerce with M-Pesa payments
  • Contact management & timeline
  • Business hours & holiday routing
  • Conversation labels
  • Basic automation
  • Basic analytics
  • Email support

Usage-based:

  • – Meta / WhatsApp conversation fees
  • – SMS segments
  • – Voice minutes, if enabled
Add Voice from $15/agent + usage
Most PopularGrowth

$79/month

Turn conversations into revenue with AI and campaigns.

For growing teams that want automation and outbound.

Start free
  • Everything in Starter, plus:
  • Up to 10 users
  • AI Assistant & summaries
  • AI Knowledge Base with grounded reply drafting
  • Built-in CRM (deals, tickets, tasks)
  • HubSpot two-way sync
  • Broadcast campaigns
  • Advanced workflow automation
  • Advanced analytics & AI conversation reports
  • API & webhook access
  • Team routing & assignment
  • Priority support
Add Voice from $15/agent + usage
Business

$199/month

Run a full customer operation with SLAs and controls.

For established teams that need governance at scale.

Start free
  • Everything in Growth, plus:
  • Up to 25 users
  • Advanced CRM & custom fields
  • SLA management
  • Departments & granular permissions
  • Advanced routing strategies
  • SAML 2.0 single sign-on
  • IP allowlisting (CIDR)
  • Higher API rate limits
  • Guided onboarding session
Add Voice from $15/agent + usage

Enterprise

Built around your business.

Custom capacity, dedicated infrastructure, SSO, white-label, and a dedicated success manager.

Contact sales

Compare every plan

Feature-by-feature, so you can see exactly what is included before you start.

Feature

Starter

$29/mo

Growth

$79/mo

Business

$199/mo

Enterprise

Custom

Users31025Custom
Omnichannel inbox
WhatsApp Business
Facebook Messenger
Instagram messaging
Telegram—
Email channel (Gmail / Microsoft 365)
SMS
Live chat
Contact management
WhatsApp Commerce (catalog, cart orders, M-Pesa)
Business hours & holiday routing
CRM—Advanced
HubSpot integration—
AI Assistant—
AI Knowledge Base (docs, URLs, website crawler)—
AI reply drafting grounded in your Knowledge Base—
AI reply allowance—5,00025,000Custom
Broadcast campaigns—
Workflow automationBasicAdvancedAdvancedAdvanced
Team routing—AdvancedAdvanced
AnalyticsBasicAdvancedAdvancedCustom
Usage & performance reports (call, messaging, campaign)
API access—
SLA management——
SAML 2.0 SSO——
IP allowlisting (CIDR)——
Automated data retention & purge
Workspace activity log
Voice: inbound & outbound callingAdd-onAdd-onAdd-onCustom
Voice: IVR builder & call queuesAdd-onAdd-onAdd-onCustom
Voice: call recording + PCI/PII redactionAdd-onAdd-onAdd-onCustom
Voice: live transcription & AI call summariesAdd-onAdd-onAdd-onCustom
Voice: compliance phrase monitoringAdd-onAdd-onAdd-onCustom
Pay with M-Pesa / mobile money
Dedicated success manager———
Dedicated infrastructure———
White label———

View Voice & add-on pricing

Frequently asked questions

How does the free trial work?

Every workspace starts with 7 days of full access — every module, no credit card. When the trial ends, pick a plan to keep going. Your data, settings, and conversations are kept either way.

What does "pay for only what you need" mean?

You pay a flat monthly fee for your plan (users, modules, AI allowance) and then only for the messaging you actually send. WhatsApp/Meta conversation fees, SMS segments, voice minutes, and AI replies beyond your plan allowance are drawn from a prepaid balance at cost — no markup, no bundled minutes you lose at month-end.

Can I change plans later?

Yes. Upgrade or downgrade anytime from Billing in your workspace. Changes take effect immediately, and your module access updates on the spot.

Do I have to buy Voice?

No. The Voice contact center (cloud PBX, WebRTC softphone, queues, IVR flows) is an optional add-on at $15 per voice agent per month plus per-minute usage. Add it whenever you are ready, on any plan.

How is usage billed?

Top up a prepaid balance by card or M-Pesa. Messaging, SMS, voice, and overage AI usage debit that balance in real time based on transparent per-unit rates you can see in your workspace settings.

Does WhatsApp Commerce cost extra?

No. Selling on WhatsApp is included on every plan, including the free trial: sync your product catalog, share products in chats, take orders from WhatsApp carts and collect payment with M-Pesa. Payments go straight to your own paybill or till, and we take no commission on your sales. Product and order messages use your normal WhatsApp messaging credits, and Safaricom's usual M-Pesa charges apply.

How many people can I add?

Starter includes 3 users, Growth 10, and Business 25. Need more seats than your plan includes, or a custom cap? Talk to us about Enterprise.

Is my data secure?

Data is encrypted in transit and isolated per workspace, with role-based access control across the platform. Business and Enterprise add SSO and deeper audit logging.

What if I need something custom?

Enterprise covers custom user and queue capacity, dedicated infrastructure, a tailored SLA, white-labelling, and a dedicated success manager. Contact sales and we will scope it with you.

Still have a question? Talk to our team